Spotify responds to Apple Music by revealing it now has 75m active users

Another post in The Guardian has revealed that Spotify has made a significant increase in its paid subscribers over the last 12 months – despite the fact that 20 million paid subscribers is a drop in the ocean compared to iTunes’ 800 million! However, it is not this that I am interested in – it is the following claim

According to Spotify, with 20 million subscribers, a “niche/indie artist” could expect to generate $1.2m a year in Spotify payouts, while a “heritage artist” would generate $2.6m. It also claimed that an artist in the company’s top 100 chart could get $3.3m, while a “global superstar” could generate $13.9m’.

These figures seem grossly exaggerated to me – I am sure the indi musician in particular will have something to say about it.

See the following link for more details

Spotify responds to Apple Music by revealing it now has 75m active users | Technology | The Guardian.

About Paul Carr

Academic working at the University of Glamorgan
This entry was posted in Music Industry and tagged , , , . Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s